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Two American Classics Team Up in 2005
  DEERFIELD, Ill., /PRNewswire/ -- Knob Creek(R), the number-one selling ultra-premium bourbon in the United States, announced today it has signed a year-long agreement with professional poker players, Howard Lederer and Erick Lindgren. As part of the Knob Creek drink smart(R), play smart campaign, which incorporates Jim Beam Brands' corporate drink smart philosophy, these high-profile high rollers will represent Knob Creek at the 2005 World Poker Tour and World Series of Poker tournaments.
"Lederer and Lindgren are masters of their craft," said Larry Plawsky, senior director, super premium brands, Jim Beam Brands Co., in announcing the partnership. "We're thrilled to sponsor these professionals and to celebrate the spirit of two American classics, Texas Hold'Em Poker and Knob Creek."
More About the Dynamic Duo!
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Social Security: When the Dealing's Done
Posted by Eric Berlin
If you’re multiple decades away from retiring like me and the pals I grew up with, it’s easy to discard the current debate over the future of Social Security as just another political mumbo-jumbo cable talking head punditry punch out.
Social Security, Medicare, the deficit, prescription drugs. Who cares? Celebrity Poker Showdown is coming on soon and I have to get up early in the morning to get to work. I mean, why should I care, right?
Well, maybe I should. Maybe we all should, even if it’s just for a minute.
According to the National Center for Policy Analysis, a nonprofit, nonpartisan public policy group, the average Social Security check that a retiree received in 2003 was $895 a month, or a little over $9,000 a year. Now, with the high cost of living in Southern California, it’s easy to think, “We’re paying all this money into a system that only pumps back out nine grand a year to retirees? That’s enough to live in a cardboard box… maybe. Let’s kick this program to the curb and use the money to hit the blackjack tables in Vegas – there’s bound to be more money coming back out of that.”
More on Social Security...
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